Artelli is the pioneering multi-dimensional space for contemporary art, lifestyle aesthetics, digital and techno art, art communities, and brand collaborations.
Artelli, the pioneering multi-dimensional premium art space, broke new ground by collaborating with highly anticipated Japanese artist Takeru Amano to present the "Takeru Amano Solo Exhibition: Attack of Clone Venus" Debut in Hong Kong. We led by example to raise awareness and media exposure, and drive traffic to the exhibition, which showcased 450 NFT digital and physical collectibles, as well as sculptures and giant art installations inspired by over 1,000 items from Amano's daily life.
A special day saw us handle pre-launch, media outreach, press write ups and on-site management. Post launch, we also handled media seeding with NFT gifts. Those who purchased the limited art book were entitled to receive a corresponding NFT digital collectible. In addition to the exhibition, Artelli has also introduced two interactive AR filters to enhance the viewing experience.
The unique nature of the project saw us secure a stunning win with a media reach of more than 23.7 million, and a media value of HK$2.9 million, allowing us to boost the client’s already stellar credentials and ultimately promote the concept of NFTs to the public in an engaging way.
info@onaircollective.com
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