Hennessy Academy

Key Influencers management

Mo√ęt Hennessy


Key influencers line up

The first edition of Hennessy Academy travelled all the way from France to Hong Kong in May 2016 to share its two-and-a-half centuries’ worth of cognac-making expertise. We engaged bloggers and KOLs to attend the classes as part of the social media strategy.
The Hennessy Academy was being kicked off with an opening party held at Kong, an exhibition and event space in Central, where we managed the guest invitation for the night.