Fashion Walk Christmas Lighting Ceremony 2016

Key Influencers Management

Fashion Walk


KOL Invitation

View Campaign

To celebrate Christmas, Fashion Walk “Joy of Lighting” event had collaborated with KAZ SHIRANE, a renowned award-winning artist known for his imaginative space design to building Hong Kong’s first ever 4-meter tall “Imaginative Christmas tree” origami lighting art installation. We created a social media campaign engaged 10 KOLs to attend the lighting ceremony and create buzz on their social media platforms about the Christmas decorations.