Fashion Walk Christmas Lighting Ceremony 2016

Key Influencers Management
Client

Fashion Walk

Service

KOL Invitation

View Campaign

To celebrate Christmas, Fashion Walk “Joy of Lighting” event had collaborated with KAZ SHIRANE, a renowned award-winning artist known for his imaginative space design to building Hong Kong’s first ever 4-meter tall “Imaginative Christmas tree” origami lighting art installation. We created a social media campaign engaged 10 KOLs to attend the lighting ceremony and create buzz on their social media platforms about the Christmas decorations.